Welcome

The Marketing & Communications Office provides a wide range of services for the Boonshoft School of Medicine, including:

Communications Products

Publications such as Vital Signs and Rounds promote progress and share information about the school. We maintain a database of story ideas to incorporate into university and school publications and local media outlets. Please share your ideas and stories with us. We are especially interested in research advances, human interest stories and your accomplishments.

The office can assist your communications efforts as well, helping to design newsletters, brochures and promotional materials for your office, department or event. We offer consultation for printing needs and have developed templates for postcards, brochures and flyers that meet university and school guidelines. Using templates can reduce your production time and cost. Contact us early in your planning process!

Electronic Communications & the Web

The office is responsible for content management of the school's Web site [med.wright.edu], the National Center for Medical Readiness Web site [www.medicalreadiness.org] and the Wright State Physicians web site [wrightstatephysicians.org] and offers web publishing for all school affiliated offices and programs. The school's web policy and general guidelines are posted online. We regularly survey web visitors and maintain statistical data about visits to these sites. The most recent web survey is posted online and statistical reports on traffic to departmental web sites are available from Robin Suits, associate director for electronic communications. The Internet has emerged as a major recruiting tool for students and residents, making up-to-date information and accessible graphic format strategically important to the school. We provide web design and production services, using school templates and images, that meet accessibility, branding and copyright guidelines. The office also produces and distributes medical student recruitment flash drives, videos, podcasts and multimedia presentations.

Identity & Logo Standards

The Wright State University Boonshoft School of Medicine Logo Use Guidelines and Logo Transition Guidelines are available online. A consistent identity is an important asset for any institution, and these guidelines are designed to help faculty, staff and students support that identity. (Note: These logos are low-resolution and not suitable for print. If you need a high-resolution version, please contact som_mc@wright.edu or call us at (937) 775-2951.)

Media Relations

We act as the principal liaison between the medical school and the news media and coordinate efforts with the university Office of Communications and Marketing. Positive media coverage reflects well upon the school's endeavors in teaching, patient care and research. In addition to documenting the school's media coverage, the office connects subject experts to media inquiries. If you are contacted by the news media, please contact us. We can examine potential problem areas, help you prepare for an interview, leverage the story and serve as media contact. We also publicize school events through public service announcements, news releases, e-mail and Web announcements.

Tabletop Exhibit

For conferences, meetings or exhibits, the office has tabletop presentation panels that you can check out. The panels have a lit overhead graphic panel with the school logo and include a matching table cover and hard sided carrying case, suitable for shipping.

Photography

In addition to the resources at the university's Center for Teaching and Learning, the office has a databank of photographs. There are historical and current shots that can be used in printed pieces or on your Web pages. Photos from school events also are posted on Flickr.com.

Products

For gifts or fundraising, the office orders imprinted products specifically designed for the Boonshoft School of Medicine. Folders, mailing labels and other office products are available through Wright State's Printing Services. Other items may be purchased through Wright State's Bookstore or local vendors.

Contact Information:

Marketing and Communications (formerly known as Public Relations) is located at University Park, 3817 Colonel Glenn Hwy., Dayton, Ohio.

• Cindy Young, Director of Marketing and Communications, (937) 775-2951
• Robin Suits, Associate Director for Electronic Communications, (937) 775-4898
• Debbie Deichler, Public Relations Coordinator, (937) 775-2270
• Phillip Neal, Writer and Editor, (937) 775-4587
• Sue Rytel, Administrative Specialist, (937) 775-2951
• Emily Wallace, Graphic Designer, (937) 775-4586

Our mailing address is: Marketing and Communications Boonshoft School of Medicine Wright State University 3640 Colonel Glenn Hwy. Dayton, OH 45435-0001 Phone: (937) 775-2951 Fax: (937) 775-3366 E-mail: som_mc@wright.edu